Audience Analysis

We organise thought stimulating and interview sessions for an in-depth understanding of our client’s current and target customers, from which we create an accurate audience analysis.We then make sure that our SEO strategy directly targets this demographic.

Competitor Analysis

Our team analyses our client’s main competitors and performance across the different digital channels. This includes SEO-specific elements such as search and brand phrase analysis and technical onsite factors, along with performance analysis of competitors across other channels such as social media and digital public relations.

Keyword Research

We undertake thorough keyword research for brand and industry terms, as well as related longer and more descriptive search phrases (long tail of search), in order to optimise for quality traffic that will have a higher conversion rate.

Technical Onsite Elements

We implement an onsite technical audit allowing us to set up and optimise the required onsite elements.

Content is vital.  Whether its videos, images or articles, content that pleases is going to work wonders for your SEO.  It also allows you to get found for a wider range of keywords and keeps the site fresh.

As part of our SEO packages, we draw up monthly reports showing you exactly what work has been undertaken, plus all the data you need to accurately measure performance.

Promotional Offsite Elements

Offsite promotional activity is a fundamental part of this process, which includes Digital PR and Social Media. 

More relevant, high-profile links pointing to your site means higher search engine rankings. We research your competitors, industry websites, directories, blogs and many more sites to find you the right opportunities to earn links.

 

 

Services

 

  • SEO packages
  • Keyword research
  • Backlink development
  • On-page SEO
  • Technical audits
  • Content production and advice
  • Local SEO
  • Monthly Progress Reports

Email| info@lifedesigngroup.net

or call us on 0330 808 1981